Olera is a proudly South-American SkinCare project, originated at the heart of Brazil’s Amazonian Rainforest, founded by Virginia Weinberg and Rafaella Carvalho. Combining the powers of science and nature, we provide high-performance and mindfully crafted products that encourage people to embrace better choices & well-being. Our efforts, in turn, undo environmental damage through ecosystem restoration.
Rafaella and Virginia created Olera by being passionate about technology, having a strong respect for science and a never-ending gratefulness for Nature. They wanted to create a project that foresee not only an ever-changing line of high-performance dermocosmetics but also a platform that is built to highlight and develop the Brazilian scientific community.
Regenerative finance (ReFi) brings an holistic approach to economy, understanding it as the backbone of societal construction, not as an isolated discipline. Its main goal is to regenerate capital assets in a sustainable way to sooth and restore our natural ecosystem.
With an impact-first mindset, we inscribe ourselves within a ReFi framework, by using Web3 tools & blockchain technologies, striving for an environmentally-conscious production model with an environmental and socially prosper approach to economy and consumption.
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